Podcast Guide for Noobs

Mick and I have taken a quick crack at a noobs guide to listening to podcasts and we'd really appreciate it if you could all give it a once over and provide us with some feedback.  Please keep in mind we are trying to make this as easy and accessible as possible for people who have no idea what RSS or XML is and, quite frankly, don't WANT to know. I really REALLY hope we (that is, podcasters and RSS/ATOM designers) can get our heads together SOON and re-think the approach to naming these things, 'cuz putting RSS and XML and ATOM buttons all over websites is, quite frankly, STUPID. It's geeky to the maximum and 99% of the world's population will just get confused by this kind of stuff.

I asked Mick if we could just get rid of these buttons altogether and replace them with a "SUBSCRIBE HERE" button or something, but he explained that, because not all podcatchers use the same protocol (or something).

Who do I speak to in order to get some sense on this?