6% of iPod owners migrate from PC to Mac

Holy crap!

This is in "The Australian" IT section this morning about Apple shares:

The shares, which started the year around $US21, soared more than $60 for the first time in four years – and one analyst, Gene Munster of the Piper Jaffray stockbroking and investment form, predicted they would hit $100. Munster quoted a Piper Jaffray survey of 200 iPod buyers. It found 6 per cent were former Windows PC users who have purchased a Mac after buying an iPod, and another 7 per cent plan to buy a Mac within 12 months.

Maaate. That's pretty amazing. I have noticed lately that the sales guy at the AppleCentre in Moonee Ponds who sold me my podfreq, Jonathan Wrigley, has a good tactic whenever I go into his store. I'm not sure if this is deliberate or not, but he has a tendancy to get me into a conversation about something that's new or cool. "Hey Cameron have you seen that new green laser on thinkgeek?". I say "nuh" and he says... "Well come have a look" and walks over to a huge widescreen Mac and opens Safari and, while he's opening the site, I'm thinking "wow these mac's really are sweet". So I understand why people are moving.

Apple's revenues last year were about US$8B. If iPod's help them increase their Mac sales by 1%, that's $80 million freebies. And their shareprice is up 200% this year. Good work Steve. BillG and SteveB can badmouth the iPod all they like, but I bet a lot of MSFT shareholders would like to see something spike THEIR shareprice like that. 

Comments

[Mick (SplaTT) Stanic]

Hmmm...has anyone ever noticed that the "fourth estate" tends to be populated by people like David Firth, who are either a) Apple fanatics or b) Microsoft bashers...someone needs to remind them that Apple's worldwide share of the desktop market continues to decline to an all time low of 1.8% according to a Gartner...check out http://www.macobserver.com/article/2004/10/29.6.shtml for more info...

[Cameron]

yeah it particularly shits me whenever you watch TV or a hollywood film and every character is using a Mac or iBook!! I can believe that aliens have invaded and I can buy Martin Sheen could be President, but suggesting most of the world uses a Mac is taking suspension of disbelief too far! :-)

Most of the 4th estate are Mac fans cuz they learned on them at Uni and never grew out of it. Although I'm pretty sure they mostly use PC's now.

[cvisors]

Johnathan is a master sales person though... and just so cheerful which makes it suck a pleasure to shop there.